Service · Digital & Omnichannel
Retail / Wholesale
Evolving retail and wholesale business models in an increasingly digital and omnichannel world. From go-to-market strategies and commercial models to retail excellence, merchandising and sales processes, we support transformation through strategic advisory, operational execution and temporary management, driving performance across physical and digital touchpoints.
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FAQ
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What is the Retail / Wholesale service?
Retail / Wholesale evolves retail and wholesale business models for an increasingly digital and omnichannel world: go-to-market strategies and commercial models, retail excellence, merchandising and sales processes, and how physical and indirect channels align with the direct digital one. arad supports the transformation through strategic advisory, operational execution and temporary management, driving performance across physical and digital touchpoints.
Can arad help rethink a wholesale go-to-market model?
Yes. Go-to-market strategy and commercial models are the starting point of the Retail / Wholesale service: which markets and partners to serve, with what assortment and terms, and how the indirect channel sits alongside the direct one. The work covers the commercial logic and the sales processes that have to carry it.
What does arad mean by retail excellence?
Retail excellence is the operating discipline behind a store network: how assortment is planned and allocated, how merchandising decisions are taken, how the sales process runs and how performance is measured store by store. It is the part of retail that does not change with the fit-out, and the part digital tends to expose when it is weak.
Can arad run retail or wholesale operations temporarily?
Yes. Retail / Wholesale is one of the services arad delivers through temporary and fractional management: a senior practitioner holds the operating role inside the organisation for a defined period, runs it, and builds the team that will take it over.







