Nicola Giorgi

Nicola Giorgi is a Senior Expert at arad digital, with 30+ years of experience in general management, marketing and brand leadership in fashion, luxury, eyewear and automotive, today as a senior advisor, with a focus on business and brand strategy, marketing transformation, retail and wholesale, omnichannel, CRM, clienteling and customer experience. Senior Expert at arad since 2026 and lecturer in brand management and marketing at the University of Bologna, Bologna Business School and ESCP, previously Chief Marketing Officer at Diesel Group, General Manager House Brands Division at Safilo, General Manager Hogan at TOD'S Group and General Manager MINI Italy at BMW Group.