Senior Project Lead
Baptiste Picard
Baptiste Picard is a Senior Project Lead at arad digital, with 10+ years of experience in product management and e-commerce across fashion & luxury, B2B SaaS and legaltech, with a focus on product management, transformation program management and AI-powered product development. Senior Project Lead at arad since 2025, previously VP Product & Customer Experience at Infobel PRO, Head of Platform Product at BRYTER, Head of Product at Cognism and Mobile Product Manager at YOOX Group.
Areas of work
Services
- Transformation Program Management
- Digital Project & Release Management
- RFP & Vendor Selection Management
- AI Transformation
- Workflow Automation & Knowledge Management
- Agentic readiness / commerce
- Product Management
- Service & Experience Design
- Conversational & Agentic Experience Design
- AI-powered Product Development / Design-to-build