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Fashion & Luxury

Italian contemporary womenswear brand with a network of stores, e-commerce and wholesale.Revenue: ~ €180M

Digital Business Assessment and Senior Temporary Management

Digital business assessment and temporary management for an Italian fashion brand, with an arad partner stepping in as temporary CDO for over nine months to ensure business continuity, drive transformation initiatives and support the internal team.

Services

Support

  • Advisory / Strategy
  • Business mgmt & performance optimization
  • Coaching & Fractional management

Goal

Identify key digital business gaps and growth opportunities, define a prioritised action plan and ensure leadership continuity during the transition to a permanent digital executive.

Approach

Conducted an end-to-end digital business assessment, covering merchandising, marketing, CX, operations, IT, and processes. Subsequently embedded an arad partner as temporary CDO for over nine months, combining strategic leadership and hands-on business management.

Results

Delivered a structured gap analysis and prioritised action plan, translating strategic recommendations into concrete initiatives. Ensured continuity of digital operations, progressed key transformation projects and supported the team throughout the leadership transition.

Who worked on it

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